The Sad Goodbye

Well, it's that time. The time that we all dread and write songs about; the time that "good" should not necessarily introduce. Yes, it is the sad time to say Goodbye, not only to "The Good, the Cultural, and the Artsy", but to Lauderdale House. It has been almost seven months and we have had some good times together, haven't we? From the beginning we explored all the House had to offer and how it wanted to get that across. We analysed the marketing, the resources, the strategies...oh the strategies! Thankfully the General Manager has kindly asked me to pop in during the summer time, if not for exhibitions then to help out in the office. Well of course, I say, how can I say goodbye just yet? There is so much to be done!
Lauderdale House has truly been a wonderful and incredible learning experience. While previously having experience with marketing both within the non-profit and private sectors, Lauderdale House was a very distinct organization. It brought its own challenges, with having limited resources and running on a charity-based budget, but those were the characteristics which made it a unique society, one that cannot be duplicated. It was its own community and regardless of tradition or avant-garde marketing strategies, the staff and attendants of the House felt like they were in the presence of something spectacular and special. The heart of the House is not defined by its marketing activities, but through its events and exhibitions, staff and attendants, and the history of this remarkable organization. With this, I shall miss my weekly trips up to Highgate Hill (ok maybe not so much the walking up hill part) and seeing the smiling faces, knowing that they are providing a distinct outlet for their local community.
Please keep checking the Lauderdale House website at www.lauderdalehouse.co.uk for updates on What's On and, hopefully soon, the launch of the new website!